Coffee is a fruit

Very often in our store, we find that a customer wants to buy freshly roasted coffee but doesn't want it to be sour . We believe that this feeling was built up in every such new customer by long-term drinking of low-quality and old coffee from retail chains. Such coffee is really not good and without sugar and without milk it is almost non-drinkable. But definitely its taste cannot be attributed to the natural acidity of coffee.

Have you thought about what coffee is? Fruit.

You might say coffee is just coffee. Coffee is simply a fruit. And like most fruits, coffee has its natural acidity . As if not. If you pick forest raspberries or blueberries while walking through the forest, you would not have thought that their natural slight acidity is detrimental. It's exactly the same with coffee.

Good coffee should be balanced first.

A slight hint of acidity should be replaced by an intoxicating sweet aftertaste. Buy freshly roasted coffee and you've won half of it. See what all the flavors and aromas you can find in one cup of coffee, and you won't want to dampen the taste of your coffee with sugar or milk. Natural light acidity will taste as good in coffee prepared from freshly roasted beans as if you had a bite of your favorite summer fruit.